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Three truths: 1. Google is a middleman made of software. It’s a very, very large middleman made of software. Think of what Goliath or the Cyclops or Godzilla would look like if they were made of software. That’s Google. 2. The middleman acts in the middleman’s interest. 3. The broader the span of the middleman’s control over the exchanges that take place in a market, the greater the middleman’s power and the lesser the power of the suppliers. For much of the first decade of the Web’s existence, we were told that the Web, by efficiently connecting buyer and seller,…

In my last post, I was discussing the importance of selecting the right set of keywords. Today, I will push the topic further.

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Press Association: Dental scientists have claimed to have discovered a way to prevent bacteria that causes tooth decay from forming in the mouth.

BASF, the world’s largest chemical maker, said its formula could be seen in toothpaste, mouthwash and even sweets as early as next year.

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